Susan Grossman
Webit Speaker, Senior Vice President, Media Solutions at MasterCard Advisors
Susan Grossman is Senior Vice President and Group Head of Media Solutions for MasterCard Advisors. She has global responsibility to leverage differentiated data and analytics to help advertisers improve media effectiveness and return on investment.
Prior to joining MasterCard, Susan spent 18 years with SymphonyIRI Group where she held a variety of analytic and management positions. Most recently, she was responsible for building an automated analytics business leveraging proprietary data, models and technology to provide real-time, predictive business solutions for consumer packaged goods manufacturers.
Susan holds a B.A. in Communications from Boston College and an MBA in Marketing from Northeastern University.