Event overview

For a third consecutive year Webit Congress turned Sofia for two days into the digital capital of Europe, gathering top professionals from the industry in Central and Eastern Europe. In 2011, the Congress was 5 times larger and consisted of 8 events, which attracted on October 26-27 more than 5000 professionals from over 45 countries in the Inter Expo Center-Sofia.

Webit Congress 2011:

more than 5000 visitors from over 45 countries;
7 parallel conference tracks;- top world-class speakers;
trade show exhibition;
unparalleled networking;
Webit Awards Ceremony and great social programme & parties.

JOIN US for Webit Congress 2012 CEE on 24-25 October, Sofia, Bulgaria

The Congress Stage The program began with an official opening in front of 1300 specialists from the industry in the region and continued with educational lectures and panel discussions with leaders from Facebook, Google, Microsoft Advertising, eBay, PayPal, Yandex, Yahoo! and others. Interesting facts were revealed on how to develop online business on global and local level, how to create and manage brands in social media, how effectively to sell online, how to measure the results of digital campaigns, how to do effective mobile marketing and many others.		DevCamp Workshops for two days attracted the attention of top developers and Web developers in Central and Eastern Europe and representatives of the world's leading OS and platform owners, including PayPal and M -Tel. During the event the participants shared their broad experience and contacts, as well as their vision for the development of both platforms and applications for them.
StartUp Village an event dedicated to entrepreneurship in the digital industry. It gathered about 200 startups’ representatives and investors from Central and Eastern Europe. Among the main topics were the necessary prerequisites for a successful startup, how to find funding and the opportunities for transfer know-how from the Silicon Valley to the CEE region. One of the most interesting presentations was the one of Ilja Laurs, whose company GetJar was selected by the World Economic Forum as a 2011 Technology Pioneer in September 2010. Among the speakers were top professionals from Yandex, M-Tel, host.bg, Enterprise Estonia Sillicon Valley and others.		The Creative Lounge It brought together about 200 designers and advertisers from the region. Among the speakers were icons from the advertising and creative industry like Jason Little, Creative Director of Landor Associates France, Edward Opara, Partner in Pentagram, Tom Adams, Chief Digital Officer at FutureBrand Worldwide, Marvin Liao from Yahoo and others. The discussed topics were around the use of different advertizing formats, the process of identity creation, the use of applications, the necessary prerequisites for a working environment to provoke creativity and others.
Masterclasses Topic of the masterclass was "Communities: When Personal and Corporate Values Merge". Presentor was Gillian Muessig, President and Co-founder of SEOmoz - the most famous global provider of SEO services, around which one of the most active professional communities in the network is formed. Muessig shared some good case practices and advanced techniques for building communities around the brand and how to use those communities as a basis for sustainable company development.		GamesVille Gamesville became the biggest forum for interactive online entertainment in Central and Eastern Europe. Developers, advertisers, distributors and investors came together to discuss the new opportunities and the future of the online gaming industry. Among the lectors were specialists from Travian, GameGenetics, XS software, Fish Labs Entertainment and others.
Open theaters There was great interest also in the free part of the program where the stage gathered over 350 people per lecture, and for two days in total over 4000 people passed through them. The topics were around the cloud technology, the development of mobile marketing in Bulgaria, the ways to measure the effectiveness of online ads, etc. Among the speakers there were top experts from Yandex, Net Info, Investor, All Channels Communication Group and many others.		Expo The Expo part of the event brought together around 30 leading companies - providers of services and solutions in the area of online marketing and advertising, creative, mobile solutions and web hosting. Among the exhibitors there were companies like Sociable!, Adtech, Gemius, Httpool, CarnationGroup, Superhosting BG, ICN and many others. Everyone had the opportunity to take a look at the attractive stands and meet new partners and customers among the 5 100 visitors.