Ben Barokas

Webit Speaker, Founder & CEO, Sourcepoint Technologies

Before joining Google Ben founded Admeld, the preeminent global Supply Side Platform. Previously, Ben was Vice President of Advertising for JumpTV and also spent 6 years at AOL in a variety of online advertising operations leadership positions including Head of Ad Product Development, Inventory Manager, Trafficking, and Quality Assurance. Ben serves on the IAB's Networks and Exchanges Committee and is a regular industry speaker on monetisation strategies for premium online publishers, yield optimisation, data analysis and utilisation, and programmatic trading.