SPI International | FilmBox / Chief Marketing Officer
Mr. Behar is a seasoned digital media and technology professional with over 15 years of experience in marketing, communications, publishing, broadcasting and dot com businesses, currently leading all international marketing operations for SPI International and FilmBox brands.
Before joining SPI, Mr. Behar played different leadership roles at Dogan Media. In his last position as VP Digital Media & Sales, he led the digitalization processes of one of the largest broadcasting media providers in Europe, Doğan TV, with flagship brands such as KanalD, CNNTURK, DTH platform Dsmart and helped launch BLUTV, which has become the largest OTT service in Turkey.
In one of Europe's most prominent news outlets, Hürriyet, he led all the digital marketing & monetization efforts. He was also co-founder of content start-up Boomads, the largest blog network in Europe, headquartered in Berlin. Before that Mr. Behar founded Turkey's first online kids and youth platform Tipeez.com
Mr. Behar is a graduate of Columbia University Business School; he also served as executive board member in Mobile Marketing Association & IAB.