George Arison

Shift / Co-CEO

George Arison




George Arison is the founder and Co-CEO of Shift, an online marketplace disrupting the $1.2T car industry by fundamentally transforming the experience of buying and selling a car. Previously, George co-founded Taxi Magic (now known as Curb), the first on-demand mobile transportation booking technology, and worked at Google and BCG. A Georgian immigrant, he was also the first student from the Soviet Union allowed to attend a private U.S. high school without a government sponsorship and later graduated from Middlebury College in Vermont. George in the past pursued his other professional passion in politics, helping his native country transition to a democracy, and authored the book Democracy and Autocracy in Eurasia.